Updated October 12, 2026 · NomadCue Editorial Team
Sakura Mobile vs Travelist WiFi
Sakura Mobile
Travelist WiFi
Higher score in this comparison
Sakura Mobile vs Travelist WiFi: the differences
| Compare | Sakura MobileReviewVisitVisit | Travelist WiFiReviewVisitVisit |
|---|---|---|
| Price from | ¥1,375 | ¥770Lower |
| 5G | YesHas it | No |
| Fair use policy | 3GB/day plans: speed limited to 200 Kbps after 3 GB per day; unlimited eSIM/SIM plans cap hotspot use per plan (2 GB on 1-day, 9 GB on 10-day, 30 GB on 31-day plan) | Unlimited plans: speed limited to 200Kbps above 20GB per day or 300GB per month |
| Networks | Docomo, Au, Softbank | SoftBank, NTT DOCOMO |
| Reference plan prices | Not confirmed | Japan only: pocket WiFi 3GB/day JPY 770, 5GB/day JPY 880, 10GB/day JPY 1,100, unlimited JPY 1,540/day; eSIM 10GB/20 days JPY 4,280, 10GB/30 days JPY 4,500, unlimited 16 days JPY 6,272, unlimited 30 days JPY 9,360 |
| 10 GB in Japan | Not confirmed | ¥4,280 |
Same on both: Countries covered (1), Unlimited data (Yes), Hotspot sharing (Yes), Top-ups (Yes), Seller type (Mvno).
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Key differences
- Travelist WiFi scores higher overall: 9.6 vs 8.8.
- Price from is lower at Travelist WiFi: ¥770 vs ¥1,375.
- 5G: only Sakura Mobile.
- Networks: only Sakura Mobile offers Docomo, Au.
- Networks: only Travelist WiFi offers NTT DOCOMO.
- Founded is lower at Travelist WiFi: 1991 vs 2014.
- Features: only Sakura Mobile offers 5G.
Our verdict on each
Sakura Mobile
Sakura Mobile suits travelers whose whole trip sits in Japan, offering eSIM plans from ¥1,375 with unlimited data and a pocket WiFi option. It is a mvno on docomo, au and Softbank, but coverage is a single market and a fair use policy shapes what unlimited data means in practice.
Travelist WiFi
Travelist WiFi suits Japan-only trips that want a pocket WiFi or eSIM with no deposit and instant activation. Daily rates start at ¥770, coverage runs to 1 country, and the deposit rank sits at 1 of 20 brands compared.
Score breakdown
| Area | Sakura Mobile | Travelist WiFi |
|---|---|---|
| Cost | 8.8 | 9.6HigherDeposit of ¥0 ranks 1 of 20, offset by a daily price of ¥770 at rank 24. |
| Offer | 9.0Prices from ¥1,375 for eSIM and ¥299 a day for pocket WiFi with Unlimited data, instant activation, and coverage limited to 1 country. | 9.3Higherunlimited data, hotspot and instant activation adds unlimited data, hotspot and instant activation, and 10 devices can connect. |
| Trust | 8.3 | 9.9HigherThe operator is Apple World Co., Ltd., based in JP, and support runs on email, phone and help centre. |
The numbers side by side
| Fact | Sakura Mobile | Travelist WiFi |
|---|---|---|
| Price from | ¥1,375 | ¥770 |
| Countries covered | 1 | 1 |
If neither fits
povo2.0 has price from at ¥600, against ¥1,375 for Sakura Mobile and ¥770 for Travelist WiFi.
povo2.0 reviewHow they place
| Ranking | Sakura Mobile | Travelist WiFi |
|---|---|---|
| Travel SIMs and eSIMs | 84 of 926 | 35 of 926 |
| Travel eSIMs | 85 of 918 | 36 of 918 |
| Pocket WiFi rental | 13 of 193 | 6 of 193 |
Every fact side by side
| Fact | Sakura Mobile | Travelist WiFi |
|---|---|---|
| Region | Local | Local |
| Features | Unlimited data, 5G, Hotspot, Instant activationCovers more | Unlimited data, Hotspot, Instant activation |
| Pricing model | Not confirmed | Budget |
| Audience | Short trip, Long trip | Short trip, Long trip |
| Legal entity | Og inc. | Apple World Co., Ltd. |
| Headquarters | Japan | Japan |
| Founded | 2014 | 1991Lower |
| Support channels | Email, Phone, Help centre | Email, Phone, Help centre |
Pocket Wi-Fi
| Fact | Sakura Mobile | Travelist WiFi |
|---|---|---|
| Daily price | ¥299Lower | ¥770 |
| Deposit | Not confirmed | ¥0 |
| Data allowance | Unlimited | 3GB/day on 3GB plan; unlimited plan fair use 20GB/day |
| Devices connected | 15Higher | 10 |
| Pickup and delivery | Airport pickup (Narita, Haneda, Kansai, Fukuoka, New Chitose), hotel or residence delivery, post office pickup nationwide; free return envelope to any Japan Post mailbox | Airport counter pickup free; delivery JPY 550; return by mail free |
Where each stands against the rest
| Fact | Sakura Mobile | Travelist WiFi | Median |
|---|---|---|---|
| Price from | ¥1,375above the median | ¥770below the median | ¥840 |
| Countries covered | 1lowest quarter | 1lowest quarter | 120 |
Median across 492 listed travel providers.
Pros and cons
Sakura Mobile
Pros
- Service runs on docomo, au and Softbank, the main domestic operators, so day-to-day connection comes from established networks
- The pocket WiFi is easy to get hold of: airport pickup, hotel or residence delivery and post office pickup nationwide, with a free return envelope
- eSIM plans from ¥1,375 pair unlimited data with hotspot sharing, and the pocket WiFi shares a connection across 15 devices
Cons
- Coverage is a single market: 1 country, so a multi-country itinerary needs another plan
- The fair use policy slows speed after a daily data threshold on capped plans and caps hotspot sharing by plan length, so unlimited data carries conditions
Travelist WiFi
Pros
- Daily price of ¥770 on the entry pocket WiFi plan, with an unlimited option at 3GB/day on 3GB plan; unlimited plan fair use 20GB/day terms
- Deposit of ¥0, and the deposit rank is 1 of 20 brands compared
- Hotspot sharing is available, and unlimited data, hotspot and instant activation covers unlimited data, hotspot and instant activation
Cons
- Coverage is limited to 1 country, and local marks it a local service rather than a travelling one
- 5G is not offered, so speeds stay on older networks
- Unlimited plans are shaped by a fair use policy, with speed capped once the daily and monthly fair use thresholds are passed
Who each suits
Sakura Mobile
Who it suits
- Travelers on a Japan-only itinerary who want unlimited data without tracking a daily allowance
- Groups and families who need one pocket WiFi shared by many devices, delivered to a hotel or residence
- Short city breaks and longer stays alike, since short trip and long trip plans cover both and top-ups can extend a stay
Who should look elsewhere
- Multi-country trips: Zwitchy covers 200 countries, far beyond a single market
- Buyers shopping the cheapest entry point: eSIMGo.is starts at $0.99
- Anyone heading to a different destination: SimToIsrael is priced from $25
Travelist WiFi
Who it suits
- Travellers spending the whole trip in a single market who want a device rather than an eSIM
- Groups sharing a pocket WiFi, since hotspot sharing is available and 10 devices can connect
- Longer stays in Japan, since short trip and long trip covers both short trips and long trips
Who should look elsewhere
- Multi-country trips, because 1 country is a single market and GlocalMe carries broader coverage
- Travellers who need 5G, since 5G is not offered here
- Price-first shoppers who can accept a lesser plan, since MobileWiFi lists a daily price of ZAR 29
Current offers
Sakura Mobile
Current offer
Discount code
1,000 JPY off monthly plan activation with coupon code: 1,000 JPY
Coupon code must be entered during purchase of Monthly SIMs/eSIMs or Home Internet; shown as a seasonal banner
Source, checked September 26, 2026
Discount code
Buy 2 or more eSIMs and get 10% off: 10%
Group purchase of 2 or more travel eSIMs; discount applies automatically
Source, checked September 26, 2026
Discount code
Buy 2 or more to get 500 JPY off each: 500 JPY per eSIM
Multi-purchase discount on travel eSIM; banner on the fixed data plan landing page
Source, checked September 26, 2026
Questions about each
Sakura Mobile
What does Sakura Mobile cost for a Japan trip?+
eSIM plans start at ¥1,375, and the pocket WiFi runs at ¥299 a day with Unlimited data for the whole rental. The eSIM plans list unlimited data, 5g and hotspot, so a traveler can pick an instant activation eSIM instead of collecting a device.
Is the unlimited data really unlimited?+
Hotspot sharing is listed in the unlimited data, 5g and hotspot list, yet the fair use policy slows speed once a daily data threshold is passed on capped plans, and unlimited eSIM and SIM plans cap hotspot sharing by plan length. Heavy tethering is the part most likely to slow down or stop.
Travelist WiFi
How much does a Travelist WiFi pocket WiFi cost per day in Japan?+
The entry daily price is ¥770. The data cap fact sets the shape of the plans, and 3GB/day on 3GB plan; unlimited plan fair use 20GB/day shows the capped option alongside the unlimited option with its fair use condition. Higher daily caps and the unlimited plan cost more, so the cheapest rate covers less.
Is there a deposit to pay for Travelist WiFi?+
The deposit is ¥0, so nothing is held against the booking. That places the brand at 1 of 20 brands compared on deposit. Return by mail is free, so there is no extra cost to send the device back.